October, 2010
Ann Arbor studio thrives with affordable, accessible massage therapy
Balance Massage Therapy, located at 5155 Plymouth Road in Ann Arbor, announces the celebration of its two-year anniversary Oct. 11, 2010.
“We are fortunate that our first two years have been very successful,” said Josie Ann Lee, co-owner and manager of Balance Massage Therapy. “We’ve been able to attract a growing clientele in a difficult economy by focusing on making massage therapy affordable, accessible and adaptable.”
With an average of 131 new clients per month and a 171 percent growth in sales over the past year, Balance continues to stretch the growth curve for new businesses in Ann Arbor. The company’s successful business model is based on helping clients find balance in their active lives.
“Whether clients are looking to get relief from an injury, reduce stress and anxiety, or just plain relax, we help them understand that massage should be part of a directed wellness plan—not just a luxury,” said Lee, who owns the business with lead therapist Christin Draybuck, NCTMB.
“We strive to make massage affordable with our pricing strategies, accessible with our studio hours, and adaptable by taking a personal and active approach to each customer’s wellness needs.”
“We believe in our community and we believe in hard work,” Lee said. “We are excited to see our vision of affordable massage having an impact on so many of our clients’ lives, and we are grateful to our clients for spreading the word.”
In appreciation for the community’s continued support, beginning Oct. 11 Balance will give customers the chance to win a free massage during its year-long “Massage-A-Day Giveaway.” Winners will be announced daily on Balance Massage Therapy’s Facebook page.
Balance is also offering its “Grand Opening Pricing” sale for three days, Oct. 11-13, with 60-minute massages for $40, and 90-minute massages for $60.
Visit Balance’s website at www.lifeisactive.com for more information.
“What better way to celebrate our milestone than to share it with our customers,” Lee said.
The company plans to expand its business in the coming year with an oncology massage program and an on-site chair massage service for local businesses.
